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How do you know how well your bank is currently doing and could be doing? The answer is benchmarking.
Since all of our 130+ clients use a very similar product line-up, are shopped and trained annually, and market in a very similar way, we have access to a large pool of unparalleled data that we use to evaluate potential improvement possibilities. We do this by benchmarking their numbers against the averages, the best, by peer group, by region, etc. We provide our clients with benchmarks for:
Checking Account Acquisition
- Openings
- Results
Our clients average a 2.3 multiple of their pre-HPC account openings, a 130% increase in checking account sales!
- Same Store Sales
- Referral and Loyalty Measurements
- Mystery Shop Statistics
Checking Account Profitability
- Fee Revenue
- NSF Income
- Interchange Revenue
- Spread Revenue
Cross-Sell
- Checking-related Services
- Bill Pay
- Check Card Take and Usage
- Direct Deposit/ACH Penetration
- Savings Product Penetration
- Statement Savings Accounts
- Money Market Accounts
- CDs
- IRAs
- Business Checking
- Lending Product Penetration
- Consumer Loans
- First Mortgages
HELOCs
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